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WMU > Haworth COB> Business Communication
Business Communication and the Haworth College of Business
Our program targets the following Haworth College of Business Bachelor of Business Administration (BBA) Program Objectives:
- Communicate effectively
- Demonstrate teamwork
- Understand diverse perspectives
BCM faculty provide instruction and consult with organizations on written, oral, electronic, and managerial communication strategies. Faculty have conducted workshops in business writing, intercultural communication, web design, listening, corporate communication, oral presentation strategies, and group dynamics.
Our program faculty have designed Core BBA courses to develop undergraduate communication skills: BCM 1420 Informational Writing and BUS 3700 Integrated Communication in Business. These writing-intensive courses are designed to strengthen students' oral and group communication skills as well.
Our BCM minor provides an excellent complement to most traditional majors. Students may select a total of 15 credit hours, to build a minor program congruent with interests in business communication technology or administrative communication.
About BusComm
BusComm Minor
BCM Courses
Haworth College of Business, Western Michigan University,
1903 West Michigan Avenue Kalamazoo, MI 49008-5457
Western Michigan University is an equal opportunity/affirmative action institution.