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WMU > Haworth COB> Business Communication

Business Communication and Administrative Systems Courses

BCM 1000: Introduction to Business Writing
3 hrs.

A course dealing with those areas of written communication necessary for the development of basic business writing skills. Designed as a foundation for subsequent business writing/communication courses. Credit for this course will not apply toward the number of credits needed for graduation.

(Credit/No Credit)


BCM 1420: Informational Writing
3 hrs.

BBA Core Skills: Students develop composition skills and problem-solving abilities required of competent writers in business and the professions. Material to be included in web-based electronic portfolio is also introduced in this course.

BCM 1420 meets the following BBA Core Objectives:
1. Understand essential business knowledge
3. Communicate effectively
7. Understand and use computer-based information systems and infrastructures

Course Description from Catalog:
This course develops the composition skills required of the competent writer in business and professions. Through continued directed practice, students develop competence in analysis, organization, and presentation of information in writing. Students use critical thinking to write for different audiences. This course fulfills the University's Proficiency 1 writing requirement.


BCM 2420 Organizational Communication
3 hrs.

A study of communication in modern organizations and the application of communication theory to information systems and current business practices. Group decision-making is emphasized.


BCM 3430 Advanced Writing for Business
3 hrs.

Intensive discussion and practice of the commonly used report-writing techniques. The study includes various formats and graphics of reports. In addition to writing several brief reports, students prepare a complete research report, give oral reports.

Prerequisite: BUS 3700.


BCM 3440 Business Communication Problems and Practices
3 hrs.

An in-depth analysis of communication problems and practices as they occur in modern business. Special emphasis is given to development of business writing skills as they apply to decision making, report writing, and business communication systems.

Prerequisite: BUS 3700.


BUS 3700 Integrated Communication in Business
3 hrs.

BBA Core Skills: Students expand their understanding of written and oral communication in business. Individual and team projects provide practical experience in audience analysis, persuasive strategies,and professional presentations.

BCM 3700 meets the following BBA Core Objectives:
1. Understand essential business knowledge
3. Communicate effectively
5. Demonstrate effective teamwork and leadership

Course Description from Catalog:
This course is designed to expand students' understanding of the complexities of oral and written communication in business. Individual and team projects will provide practical experience in the development of effective oral and written communication that reflects upon the students' ability to analyze an audience, adapt to the audience, and develop persuasive communication strategies reflecting the integration of written, oral, visual, and electronic modes of communication.


BCM 3800 Business Web Design
3 hrs.

This course emphasizes the theory and application of Internet-related principles and technologies in various business communication situations. Combining critical thinking with design, effective communication and presentation skills, students will explore, create, and implement various hypertextual and multimedia applications and presentations to effectively communicate informaiton in diverse business environments.

Prerequisites: BIS 1020/1100 (or equivalent) and BCM 1420 (or equivalent).


BCM 3860 Advanced Office Systems
3 hrs.

A study of the trends and impacts of automated office systems on the work process, human resources, workstations and environments, and productivity. An examination of the planning, integration, and management technology and ergonomics in the information (white-collar) environment.


BCM 3880 Records Management
3 hrs.

The study of efficient methods, procedures, and systems for processing, controlling, and disposing of organizational records. Includes records inventory and classification, information retention and retrieval, and the administration of office information systems.


BCM 4000 Topics in Business Communication
3 hrs.

An intensive study of a topic in business communication such as a communication system, business media, business publicity and others. The topic will be announced in advance.

May be repeated for credit.


BCM 4100 Internship
1-4 hrs.

Under the direction of a faculty advisor, qualified students may engage in a variety of professional experiences. Scheduled meetings with advisor and written experience reports required. May be repeated for a maximum of 4 hours credit. Prerequisite: Approved application required.


BCM 4420 Senior Seminar in Business Communication
3 hrs.

The senior seminar in business communication is a capstone course designed to teach participants how to analyze communication in modern business organizations. Focus of the course will be on evaluating and improving organizational communication. Seminar emphasis will vary depending upon semester and instructor.


BCM 4540 Intercultural Business Communication
3 hrs.

Intercultural Business Communication is designed to develop the effectiveness of students' communication skills with culturally diverse audiences, both at home and abroad.

Prerequisite: BCM 3700.


BCM 4560 Office Management
3 hrs.

Procedures of office administration with attention to supervisory patterns in development, appraisal, and management of human resources.


BCM 4580 Topics in Administrative Systems
3 hrs.

Includes an intensive study of a selected topic in administrative systems such as communication audits, consumer relations, office systems, work measurement and simplification, forms control and design, and others. The topic will be announced in advance. May be repeated for credit.


BCM 4800 Business Communication Technology 3 hrs.

Business Communication Technology reviews the changes in communication strategies and procedures being brought about by modern technology, especially the computer. The course provides a theoretical framework for understanding the application of communication technology in modern business organizations and affords hands-on experience with word processing, electronic mail, electronic conferencing systems, electronic databases, computer graphics, FAX, voice mail, and desktop publishing procedures.

Prerequisite: BUS 3700.


BCM 4830 Business Publications and Presentations
3 hrs.

This course provides students with the theory and the practice necessary to develop various types of publications and presentations in diverse formats. Students use word-processing, desktop publishing, and web authoring tools to employ design techniques and visual theories to produce a variety of business documents. The course is hands-on and project oriented with much of class time devoted to lab exercises and student presentations.

Prerequisite: BUS 3700.


BCM 4840 Micrographics and Reprographics
3 hrs.

Fundamentals of micrographics and reprographics, including basic components of technology, legal implications, systems applications and trends, feasibility, and industry standards.


BCM 4860 Corporate Records Centers
3 hrs.

An examination of commercial and corporate records centers. Includes services, equipment, systems, and technology; addresses functions of planning, staffing, operating, and managing records centers.

Prerequisite: BCM 3880 or permission.


BCM 5960 Independent Study
1-4 hrs.

A directed independent project in an area of Administrative Systems, Business Communication, or Computer Information Systems.

Prerequisite: Approved application required.


BCM 5980 Readings
1-4 hrs.

A series of direct readings in an area of Administrative Systems, Business Communication, or Computer Information Systems.

Prerequisite: Approved application required.


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Haworth College of Business, Western Michigan University,
1903 West Michigan Avenue Kalamazoo, MI 49008-5457

Western Michigan University is an equal opportunity/affirmative action institution.